Glass
fronts offer a greater sense of perceived value
Service
and price will only guarantee success if you have
quality products. The customer has to have a perceived
value before making a purchase. Their expectation
must be satisfied for repeat business.
Variety with
quality products are a must. "Lowering
the quality to save on margin is like stopping a
clock to save on time." In my own
business, these lessons are tried and true. Developing
the right product mix is essential in this industry,
and decisions must be made with this in mind.
